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Onion Juice Podcast | Real Estate Agent Coaching | hosted by Neil Mathweg

If you’re a real estate agent or broker this show is for you! Onion Juice is both a podcast and a movement, designed to wake up and redefine the real estate industry. So we can build a business we truly love, make a greater impact, while eliminating the stress of it all. They drink orange juice. We drink onion juice. They chase people. We attract people. Hosted by Neil Mathweg a veteran agent, CEO of Madison's fastest growing firm, coach and author. Let’s join the movement now!
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Onion Juice Podcast | Real Estate Agent Coaching | hosted by Neil Mathweg
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Now displaying: May, 2017
May 29, 2017

Several new Real Estate agents have talked with me recently about their frustration with the way every deal seems to be a bad one or filled with challenges. On this episode, I talk about this difficult season of a Real Estate career and have some words of encouragement for you. Whether you are a new agent or a more experienced agent who is feeling stuck, this episode is for you.

Every deal is a learning opportunity

For every question you get as a new Real Estate agent, you have to go get the answer. Yes, this is challenging. But it is also a learning opportunity, and I want to challenge you to change the way you think about this season in your business. Listen to this short podcast to get a new perspective that will help you deal with your frustration and push through it.

Feeling like your efforts outweigh your results?

For new Real Estate agents, there is a season when your efforts outweigh your results. It is easy to get frustrated and wonder if you will survive this. But there is hope! On this episode, I explain the stages that we go through in this business and remind you that you will get through this. I hope you’ll listen and be encouraged.

Plant + Time = Harvest

In our modern American culture, we want instant results. But I was reminded this weekend of the principle that, between planting and harvest, there is time that cannot be rushed. In today’s episode, I apply this principle to our Real Estate careers and encourage you to embrace the growth that comes in the time before the harvest. Listen in and be encouraged that the best is yet to come.

How to set realistic expectations for your Real Estate business

When new Real Estate agents are starting out, there is a tendency to start counting your commissions whenever you follow up a new lead. Those unrealistic expectations can result in disappointment and discouragement. In today’s podcast, I’ll talk about realistic expectations, including the percentage of leads that will likely convert into a closing. You can overcome discouragement by appropriately adjusting your expectations!

Outline of this great episode

  • [0:27] Welcome to the Onion Juice podcast and this episode.
  • [2:42] Thank you to our sponsors - Knight Barry Title and Easy Agent Pro
  • [3:42] Invitation to Neil’s Roundbox Coaching program, and to submit questions for next week’s Juice Bar episode.
  • [5:20] When every deal is a nightmare.
  • [6:19] When your efforts outweigh your results.
  • [7:20] Plant + Time = Harvest.
  • [8:40] Patience in the long growth, but hustling in the day to day.
  • [10:08] How to set realistic expectations.
  • [11:58] Specific words for the agent who is stuck.

Resources & Links mentioned in this episode

Book: Tipping Point by Malcolm Gladwell

Gary Vaynerchuk

Tony Robbins

Our sponsors:

www.KnightBarry.com

www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

For free pdf business plan, text “roundbox” to 44222

To get the 11 question listing presentation, text “listing” to 44222

To submit a question for next week’s Juice Bar episode, e-mail me at neilmathweg@gmail.com or submit the question on the Facebook group

Roundbox Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

May 22, 2017

What if your marketing plan actually works? Will you have what it takes to respond to the leads? How will you deal with the objections and obstacles that might come up? If these are questions that go through your mind, you are not dealing with the fear of failure, but with the fear of success! In this episode I’ll define the fear of success, talk about how it can stop you in your tracks, and tell you what you can do to overcome it so that you truly can succeed!

The first step in overcoming the fear of success is to realize that you have it

If we think we’re fighting the fear of failure, we’re fighting the wrong thing! We need to understand the fear of success and realize that this is what we need to fight. In this episode, I’ll share some examples that will help you understand the fear of success, and I’ll explain why thinking like a child can be one of your best tools for overcoming it! Listen to this episode and join me in defeating the fear of success!

You don’t have to have the answers to everything

One of the reasons that we fear success is that when our ads work and all those leads come in, we’re not sure we’ll be ready to handle them. We might not know the answers to potential clients questions or objections and we’re not comfortable with that. The good news is this: There is power in not having the answers. Listen to this episode to find out what I mean by that and how you can harness the power of not having answers to actually build your relationship with your clients.

Understanding and practicing scripts can build your confidence as a Realtor

When I was a new Realtor, I absolutely hated scripts. But as much as I hated them, they really made a difference in my career. In this episode I’ll talk about how my thinking about scripts has changed, how scripts can be used for the client’s benefit, and how they can be a valuable tool for overcoming the fear of success. Listen in and then go to the Onion Juice Facebook group and let me know what you think! I’d love to hear from you.

Outline of this great episode

  • [0:29] Welcome to the Onion Juice Podcast!
  • [2:31] What is the fear of success?
  • [5:21] Roundbox coaching info, a word about our sponsors, and an invitation to send in your questions for our next Juice Bar episode.
  • [8:40] The first step to overcoming the fear of success is to realize that you have it.
  • [10:12] Thinking like a child can help you overcome the fear of success.
  • [12:03] You don’t have to have the answers to everything.
  • [13:55] Understanding and practicing scripts can build your confidence as a Realtor.

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com

www.EasyAgentPro.com/OJ ($100 off)

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Roundbox Coaching

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter


Leave a rating and review on iTunes

May 15, 2017

At a baseball game recently, with a group of about 25 people, my wife made some observations about how I didn’t “work the crowd” but people just seemed to gravitate to me, and why. It got me thinking that I wanted to teach people how to attract people, and what it takes to be seen as an authority in your Real Estate market. So, in this episode, I’ll tell you more about my wife’s observations about how I attract people, and then I’ll give you eight practical tips for gaining authority in your market.

What does it mean to have authority in your market?

Having authority in your market means that when people in your area think of Real Estate, they think of you. You become a household name, and people are drawn to work with you. But how do you make this happen? In this episode, I will talk about ways you can relate to people and work with them that will attract them to you and make them feel comfortable. That is the first step toward becoming an authority. Listen in and begin to establish yourself as an authority in your market!

The difference between attracting business and chasing business

As “media companies that happen to sell Real Estate,” we want to focus on attracting business instead of chasing it. But for a new agent, chasing is necessary to get started. In this episode, I’ll talk about the chase and how it helps you get moving, and I’ll tell you how to then move on from the chase and begin attracting business instead. Listen in and find out how to move from just getting started to becoming an authority in your market.

Be a servant, not a salesman

If you relate to your clients as a servant, not a salesman, you will likely get not only their business but also their referrals. A lot of coaches out there would think this is ridiculous and will and push you to be a salesman and get the conversion. In this episode, I’ll explain why being a servant instead of a salesman will be more effective in establishing yourself as an authority in your Real Estate market. And that is just one of the eight tips we’ll talk about. Listen in and begin moving toward becoming an authority in your market!

Different is better than better

“Different is better than better.” I don’t know where I got this quote, but I love it. If you want to become an authority in your Real Estate market, you need to stand out. Be different. Do something that makes people think of you first. In this episode, I’ll tell you how I did this in my market, and will also point you to some others who are doing it well. Listen to this podcast and then get started thinking about what you can do to be different instead of just better!

Outline of this great episode

  • [0:26] Introduction to the Onion Juice Podcast.
  • [1:19] Inspiration from a baseball game: What my wife says I do to attract people.
  • [4:35] Having authority in your market.
  • [5:04] Thank You to our sponsors, and info about Roundbox Coaching.
  • [8:14] Intro to eight tips for gaining authority in your marketplace.
  • [8:47] #1 - Get yard signs out there.
  • [10:28] #2 - Be a media company who happens to sell Real Estate.
  • [11:34] #3 - Post success on Facebook (in addition to other content).
  • [12:29] #4 - Be a servant, not a salesman.
  • [14:23] #5 - Offer a courtesy moving trailer.
  • [16:27] #6 - Constant contact. Be a presence in the mail.
  • [17:55] #7 - Host client appreciation parties.
  • [19:19] #8 - Different is better than better.

Resources & Links mentioned in this episode

ServiceForLife.com

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Coaching program

Text “Roundbox” to 44222 to get information on coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

May 8, 2017

When it comes to being a media company that just happens to sell Real Estate, Sue “Pinky” Benson is doing a great job and is making a big splash in her market. Her creative Real Estate marketing strategies set her apart from other agents in her area and attract people to her. I’m excited for you to hear this episode, catch some of Sue’s energy, and pick up some great Real Estate marketing ideas!

“Play like it’s 2017” and work as a group

In the past, Real Estate agents were protective of their listings and wanted to control the information. In today’s episode, Sue “Pinky” Benson talks about living in the present and why working as a group to get the information out as widely as possible is critical in today’s market. Listen in to find out how networking with other agents and using technology to share information and promote one another’s businesses can raise the respect people have for you and attract clients.

Using Facebook Lists for marketing strategies and supporting the Real Estate community

Want to find out what is happening in your community so that you can provide value to your audience? Would you like to communicate in a more personal way with your clients or find an easy way to network with other agents? In this episode, Sue “Pinky” Benson talks about how to use Facebook lists to accomplish these things and more. If you have never used Facebook Lists for Real Estate marketing, you definitely want to listen to this episode and find out what a great tool it is!

How to start over in a new area in Real Estate

Sue “Pinky” Benson moved to Naples, Florida just two years ago, going from a community with a few hundred Real Estate agents to an area with thousands. In this episode, she talks about the transition and how she is creating success in a market that is flooded with agents. Join us to find out how her creative Real Estate marketing strategies are providing value and attracting clients to her.

Spotlight your community to provide value to your clients

Sue “Pinky” Benson wants the community to know that she is there for them. In this episode, she tells us why we should get out and know what the community has to offer, and how that allows us to give more value to our clients. Sue embraces a philosophy of giving, not just trying to get. Listen in to get some creative Real Estate marketing ideas that help strengthen your community and attract clients at the same time.


Outline of this great episode

  • [0:35] Introduction to the Onion Juice podcast, this episode, and our sponsors
  • [7:55] Introduction of Sue “Pinky” Benson, best known for her unique video and marketing strategies.
  • [9:44] You’re as good as those you surround yourself with.
  • [16:59] Sharing others’ listings can attract people to you.
  • [17:57] How to use Facebook Lists for marketing strategies and supporting the Real Estate community.
  • [21:48] How to start over in a new area.
  • [28:30] How Sue Benson chose “Pinky” for her brand.
  • [29:55] Tips for recording a professional video commercial.
  • [31:07] The importance of a bio and how to write it.

Resources & Links mentioned in this episode

Pinky Knows Naples on Facebook

Twitter

Instagram

Pinterest

Sue “Pinky” Benson’s website

Book by Katie Lance: Get Social Smart

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ ($100 off set-up)

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Coaching program

For info on coaching program, text “roundbox” to 44222

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

May 1, 2017

Today I’m talking about Chris Smith’s book, The Conversion Code. I’m not normally excited about books that talk about scripts. I don’t like chasing business, and I want to get everyone to an attraction model. However, my goal on this show is to help new agents succeed. And in the beginning, you need to chase and you need to get good at handling objections. Then you can start attracting business instead of chasing it. I am a raving fan of Chris Smith, and his book is a valuable resource when you are starting out.

Using a script with unique data points to respond to new leads

What do you say when your potential new client picks up the phone and says “hello?” In his book The Conversion Code, Chris Smith provides scripts for these conversations. In this episode, I’ll talk about how having simple, unique data points at the beginning of your call can help you establish trust with a potential client, and I’ll share an example of how it recently worked on me. Listen in to find out how to make it easy for a new lead to want to respond to you.

“Dig deep or go to sleep”

In his book, The Conversion Code, Chris Smith talks about digging deep with a client by asking good questions. In this episode, I’ll tell you a little more about how he suggests that you go about it, give some examples of good questions, and talk about how questions help you to know how to best serve your customer. Listen to today’s podcast to hear about asking good questions, and then be sure to pick up my free list of questions for a listing presentation by texting “listing” to 44222.

Creeds for marketers, schedulers, and closers

What are the main things you need to keep in mind in your marketing, scheduling, and closings? In The Conversion Code, Chris Smith details a “creed” for each of these aspects of your business. I’ll give you a quick read of these creeds on today’s podcast. These bullet points are a great way to keep yourself focused and remember what is important at each step along the way.

Learning how humans communicate can boost your phone skills

How do humans communicate? Do you know what percentages of communication come through words, tone of voice, and body language? How will understanding these help you to be more effective on the telephone? In today’s podcast, I’ll talk about what Chris Smith has to say about communication in his book, The Conversion Code. Listen to today’s podcast to find out the many ways this book is worth your while as you are starting out as a Real Estate agent.

Outline of this great episode

  • [2:07] How Chris Smith’s book, The Conversion Code can help new agents succeed.
  • [4:24] Roundbox Coaching is up and running. Join us!
  • [5:53] Thank you to our sponsors.
  • [8:10] Chris Smith’s background and why I think he is such a good resource.
  • [10:04] Pick up the phone. Call every single lead who opens and replies.
  • [10:51] Using a script with unique data points to respond to new leads.
  • [13:20] Dig deep or go to sleep.
  • [14:48] The marketer’s, scheduler’s, and closer’s creeds.
  • [16:23] How many calls does it take to convert a lead?
  • [19:04] Learning how humans communicate can help boost your phone skills.
  • [20:15] Quick e-mail messages to send to keep things moving along.

Resources & Links mentioned in this episode

Our sponsors:

www.KnightBarry.com

www.EasyAgentPro.com/OJ ($100 off set-up fees)

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Roundbox Coaching

For Info, text “Roundbox” to 44222 to get free business plan layout

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

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