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Agent Rise with Neil Mathweg (formally Onion Juice)

Agent Rise is for real estate agent who want to be uncommon, bring clarity to their business, and want to breakthrough all the noise to build a business they love. Agent Rise is both a podcast and a movement, designed to wake up and redefine the real estate industry. So we can build a business we truly love, make a greater impact while eliminating the stress of it all. Agent Rise was formerly known as the Onion Juice Podcast.
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Agent Rise with Neil Mathweg (formally Onion Juice)
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Now displaying: Page 12
May 15, 2017

At a baseball game recently, with a group of about 25 people, my wife made some observations about how I didn’t “work the crowd” but people just seemed to gravitate to me, and why. It got me thinking that I wanted to teach people how to attract people, and what it takes to be seen as an authority in your Real Estate market. So, in this episode, I’ll tell you more about my wife’s observations about how I attract people, and then I’ll give you eight practical tips for gaining authority in your market.

What does it mean to have authority in your market?

Having authority in your market means that when people in your area think of Real Estate, they think of you. You become a household name, and people are drawn to work with you. But how do you make this happen? In this episode, I will talk about ways you can relate to people and work with them that will attract them to you and make them feel comfortable. That is the first step toward becoming an authority. Listen in and begin to establish yourself as an authority in your market!

The difference between attracting business and chasing business

As “media companies that happen to sell Real Estate,” we want to focus on attracting business instead of chasing it. But for a new agent, chasing is necessary to get started. In this episode, I’ll talk about the chase and how it helps you get moving, and I’ll tell you how to then move on from the chase and begin attracting business instead. Listen in and find out how to move from just getting started to becoming an authority in your market.

Be a servant, not a salesman

If you relate to your clients as a servant, not a salesman, you will likely get not only their business but also their referrals. A lot of coaches out there would think this is ridiculous and will and push you to be a salesman and get the conversion. In this episode, I’ll explain why being a servant instead of a salesman will be more effective in establishing yourself as an authority in your Real Estate market. And that is just one of the eight tips we’ll talk about. Listen in and begin moving toward becoming an authority in your market!

Different is better than better

“Different is better than better.” I don’t know where I got this quote, but I love it. If you want to become an authority in your Real Estate market, you need to stand out. Be different. Do something that makes people think of you first. In this episode, I’ll tell you how I did this in my market, and will also point you to some others who are doing it well. Listen to this podcast and then get started thinking about what you can do to be different instead of just better!

Outline of this great episode

  • [0:26] Introduction to the Onion Juice Podcast.
  • [1:19] Inspiration from a baseball game: What my wife says I do to attract people.
  • [4:35] Having authority in your market.
  • [5:04] Thank You to our sponsors, and info about Roundbox Coaching.
  • [8:14] Intro to eight tips for gaining authority in your marketplace.
  • [8:47] #1 - Get yard signs out there.
  • [10:28] #2 - Be a media company who happens to sell Real Estate.
  • [11:34] #3 - Post success on Facebook (in addition to other content).
  • [12:29] #4 - Be a servant, not a salesman.
  • [14:23] #5 - Offer a courtesy moving trailer.
  • [16:27] #6 - Constant contact. Be a presence in the mail.
  • [17:55] #7 - Host client appreciation parties.
  • [19:19] #8 - Different is better than better.

Resources & Links mentioned in this episode

ServiceForLife.com

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Coaching program

Text “Roundbox” to 44222 to get information on coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

May 8, 2017

When it comes to being a media company that just happens to sell Real Estate, Sue “Pinky” Benson is doing a great job and is making a big splash in her market. Her creative Real Estate marketing strategies set her apart from other agents in her area and attract people to her. I’m excited for you to hear this episode, catch some of Sue’s energy, and pick up some great Real Estate marketing ideas!

“Play like it’s 2017” and work as a group

In the past, Real Estate agents were protective of their listings and wanted to control the information. In today’s episode, Sue “Pinky” Benson talks about living in the present and why working as a group to get the information out as widely as possible is critical in today’s market. Listen in to find out how networking with other agents and using technology to share information and promote one another’s businesses can raise the respect people have for you and attract clients.

Using Facebook Lists for marketing strategies and supporting the Real Estate community

Want to find out what is happening in your community so that you can provide value to your audience? Would you like to communicate in a more personal way with your clients or find an easy way to network with other agents? In this episode, Sue “Pinky” Benson talks about how to use Facebook lists to accomplish these things and more. If you have never used Facebook Lists for Real Estate marketing, you definitely want to listen to this episode and find out what a great tool it is!

How to start over in a new area in Real Estate

Sue “Pinky” Benson moved to Naples, Florida just two years ago, going from a community with a few hundred Real Estate agents to an area with thousands. In this episode, she talks about the transition and how she is creating success in a market that is flooded with agents. Join us to find out how her creative Real Estate marketing strategies are providing value and attracting clients to her.

Spotlight your community to provide value to your clients

Sue “Pinky” Benson wants the community to know that she is there for them. In this episode, she tells us why we should get out and know what the community has to offer, and how that allows us to give more value to our clients. Sue embraces a philosophy of giving, not just trying to get. Listen in to get some creative Real Estate marketing ideas that help strengthen your community and attract clients at the same time.


Outline of this great episode

  • [0:35] Introduction to the Onion Juice podcast, this episode, and our sponsors
  • [7:55] Introduction of Sue “Pinky” Benson, best known for her unique video and marketing strategies.
  • [9:44] You’re as good as those you surround yourself with.
  • [16:59] Sharing others’ listings can attract people to you.
  • [17:57] How to use Facebook Lists for marketing strategies and supporting the Real Estate community.
  • [21:48] How to start over in a new area.
  • [28:30] How Sue Benson chose “Pinky” for her brand.
  • [29:55] Tips for recording a professional video commercial.
  • [31:07] The importance of a bio and how to write it.

Resources & Links mentioned in this episode

Pinky Knows Naples on Facebook

Twitter

Instagram

Pinterest

Sue “Pinky” Benson’s website

Book by Katie Lance: Get Social Smart

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ ($100 off set-up)

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Coaching program

For info on coaching program, text “roundbox” to 44222

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

May 1, 2017

Today I’m talking about Chris Smith’s book, The Conversion Code. I’m not normally excited about books that talk about scripts. I don’t like chasing business, and I want to get everyone to an attraction model. However, my goal on this show is to help new agents succeed. And in the beginning, you need to chase and you need to get good at handling objections. Then you can start attracting business instead of chasing it. I am a raving fan of Chris Smith, and his book is a valuable resource when you are starting out.

Using a script with unique data points to respond to new leads

What do you say when your potential new client picks up the phone and says “hello?” In his book The Conversion Code, Chris Smith provides scripts for these conversations. In this episode, I’ll talk about how having simple, unique data points at the beginning of your call can help you establish trust with a potential client, and I’ll share an example of how it recently worked on me. Listen in to find out how to make it easy for a new lead to want to respond to you.

“Dig deep or go to sleep”

In his book, The Conversion Code, Chris Smith talks about digging deep with a client by asking good questions. In this episode, I’ll tell you a little more about how he suggests that you go about it, give some examples of good questions, and talk about how questions help you to know how to best serve your customer. Listen to today’s podcast to hear about asking good questions, and then be sure to pick up my free list of questions for a listing presentation by texting “listing” to 44222.

Creeds for marketers, schedulers, and closers

What are the main things you need to keep in mind in your marketing, scheduling, and closings? In The Conversion Code, Chris Smith details a “creed” for each of these aspects of your business. I’ll give you a quick read of these creeds on today’s podcast. These bullet points are a great way to keep yourself focused and remember what is important at each step along the way.

Learning how humans communicate can boost your phone skills

How do humans communicate? Do you know what percentages of communication come through words, tone of voice, and body language? How will understanding these help you to be more effective on the telephone? In today’s podcast, I’ll talk about what Chris Smith has to say about communication in his book, The Conversion Code. Listen to today’s podcast to find out the many ways this book is worth your while as you are starting out as a Real Estate agent.

Outline of this great episode

  • [2:07] How Chris Smith’s book, The Conversion Code can help new agents succeed.
  • [4:24] Roundbox Coaching is up and running. Join us!
  • [5:53] Thank you to our sponsors.
  • [8:10] Chris Smith’s background and why I think he is such a good resource.
  • [10:04] Pick up the phone. Call every single lead who opens and replies.
  • [10:51] Using a script with unique data points to respond to new leads.
  • [13:20] Dig deep or go to sleep.
  • [14:48] The marketer’s, scheduler’s, and closer’s creeds.
  • [16:23] How many calls does it take to convert a lead?
  • [19:04] Learning how humans communicate can help boost your phone skills.
  • [20:15] Quick e-mail messages to send to keep things moving along.

Resources & Links mentioned in this episode

Our sponsors:

www.KnightBarry.com

www.EasyAgentPro.com/OJ ($100 off set-up fees)

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 44222

Neil’s Roundbox Coaching

For Info, text “Roundbox” to 44222 to get free business plan layout

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

This article was composed with one of the best online HTML tools. Please purchase a htmlg membership to stop adding links to the edited documents.

Apr 24, 2017

Welcome to the Onion Juice Podcast! Today we’re going to talk with Nick Raithel, creator of The 7-Hour book, about how writing a book can be your best “calling card.” We’ll also talk about “finding your 25th hour” and other time management tips you can use, and I will fill you in on the details about my Roundbox coaching program. This is a fast-paced episode with lots of good information. So, fasten your seatbelts and get listening!

Check out My Roundbox Coaching Program

Roundbox Coaching has been launched after a year of beta-testing and is now available for everyone. In this episode, I’ll tell you all about it. You can overcome Shiny Object Syndrome and design and clear and consistent plan that fits who you are. I’ll tell you where to get all the information, and even tell you how to get my 15-option business plan page for free. If you’re wanting to design a business plan that fits your personality, strengths, and gifts, my coaching program is for you!

I’m a Realtor. Why should I write a book?

Writing a book is another great media outlet for you as a Realtor. Remember that we are media companies that just happen to sell Real Estate. In this episode, Nick Raithel talks about how becoming an author raises your level of authority and gives you a way to communicate the things you want your client to know, and how your book is a boomerang. Boomerang? You’ll have to listen to find out.

How you can write a book in 7 hours of your time

Most of us don’t feel like we have time for writing a book. Or we have a fear of writing one, because, while we have some really good ideas, we don’t actually know how to write a book. This is where Nick Raithel comes in, with his 7-Hour Book service. In this episode, Nick explains how you can work with him to write your book, in only seven hours of your time, with the confidence that it will be done well by people who understand marketing. Listen in and discover what a great resource this is to get your book to publication.

Finding your 25th hour, and other time management tips from Nick Raithel

Have you found your 25th hour yet? No, I haven’t either. But Nick Raithel has some simple and usable ideas for how you can make the best of the 24 that you have. He will share those with us in this episode, and also will tell us what we can learn from a toddler about time management! Listen in to learn about managing your time, avoiding distractions, and yes, approaching your day like a toddler.

Outline of this great episode

  • [0:27] Introduction to the Onion Juice Podcast
  • [2:12] Introduction of today’s guest, Nick Raithel, creator of the 7-hour book.
  • [2:51] Roundbox Coaching program: Design a business that fits your personality, strengths, and gifts.
  • [8:36] Thanks to our sponsors.
  • [10:35] How you can publish a book in just 7 hours of your time.
  • [15:54] I’m a Realtor. Why should I write a book?
  • [20:13] The process of writing a book with The 7-Hour Book.
  • [26:39] Finding your 25th hour.
  • [29:11] Guaranteed way to avoid distractions.
  • [30:49] What can a toddler teach you about time management?

Resources & Links mentioned in this episode

Nick Rafel’s Website

Onion Juice Book Club

Text “Roundbox” to 42222 to get a copy of the 15-option business plan

To get the 11 question listing presentation, text “listing” to 42222

Neil’s Roundbox Coaching website

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Our sponsors: www.KnightBarry.com

www.EasyAgentPro.com/OJ ($100 off)

Realtyexecutivescs.com

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Apr 17, 2017

This week I had a conversation with one of my listeners about how tough it is to get listings and become a listing agent in the tight market that we have right now. Is the struggle worth it? Does it even make financial sense? In this episode, I’m going to give you a pep talk about becoming a listing agent and help you build your confidence and believe that you are a listing agent. Listen in and then join me on the Facebook group to continue the conversation!

It’s not a listing appointment, it’s a listening appointment!

Many Realtors experience some level of anxiety around creating and delivering a listing presentation. You can take the stress out of that appointment by listening instead of presenting. In this episode, I’ll explain how that works and how you can get a free copy of the questions that I use to create meaningful conversation during a listing appointment. If you want to build your confidence, find out how to get listings, and enjoy your listing appointments, you want to listen to this podcast!

Do I have to be an extrovert to succeed as a listing agent?

Personality definitely plays a part in how you run your Real Estate business. But you do not have to be an extrovert like me in order to succeed. In this episode, I’ll talk about how working as a listing agent might look different for introverts and extroverts, but how they can both be successful. If you’re concerned that your personality might get in the way of being a great listing agent, listen to this episode and be encouraged.

Determine Real Estate activities by looking at your time, your money, and your personality

Are there things you think you “should” be doing, but they don’t appeal to you? Activities that help you get listings are not “one size fits all.” In this episode, I’ll explain how to look at the mix of your available time and money as well as your personality, and determine which activities will be the most effective for your business. Listen to this podcast to find out how to get listings in a way that works best for you.

Practical ideas for how to get listings now

A lot of what we talk about on the Onion Juice podcast is attracting business instead of chasing it, and that is important and will help you get listings in the long run. But many of you need to get listings now, and I want to help you do that. Listen to this episode to find out what you can do right now to get listings. And be sure to get my free listing presentation to help you stay calm, feel good about what you are doing, and get more listings.

Outline of this great episode

  • [0:27] Introduction to the Onion Juice Podcast
  • [1:45] It’s such a struggle to get listings. Is it even worth it?
  • [6:13] A word about our sponsors and a few other things
  • [8:17] It’s not a listing appointment, it’s a listening appointment!
  • [10:10] Determine Real Estate activities by looking at your time, your money, and your personality.
  • [15:40] Is it worth it being in this business?
  • [16:24] Ideas for ways you can get listings now.
  • [25:13] Be sure to use my listing presentation.

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

To get the free listing presentation, text “listing” to 42222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Apr 10, 2017

Are you ready to call it quits? Feeling discouraged or stuck in your Real Estate business? Shifting your mindset can make a big difference and help you revitalize your business. Today’s podcast is in response to a listener’s question. Four years in, he’s not doing well and wonders whether it’s time to cut his losses and move on to something else. I’ll respond to his question with my top recommendations for a person who is stuck. And then we’ll talk with my co-worker, Joe Marks, who was ready to quit two years ago and has experienced a complete turnaround. Join us. You’ll be glad you did.

Here’s how to raise your confidence level in your Real Estate business

How confident are you as you approach your Real Estate business? If you’re discouraged and thinking about calling it quits, chances are you have lost your confidence. In this episode, I’ll give you some ideas about how you can shift your mindset and build up your confidence again. Listen in and give yourself a chance to regain your confidence before you decide that it’s time to move on to something else.

Joe Marks’ story: From ready to quit to doubling his business in a year

Five years into his Real Estate career, Joe Marks was ready to call it quits. Now, two years later, he is enjoying his business and his production doubled from 2015 to 2016. Want to know how that happened? Listen to my conversation with Joe to find out the things that are working for him, what motivates him to stay in business, and how he shifted his mindset. You’re sure to hear some insights that will work for you, too!

Is your coach helping you or hindering you?

Having a coach is essential when you are building your Real Estate business. But is your coach doing what is best for you? In this episode, I’ll talk about the kind of coach that will really help you and the kind that may actually be holding you back. If you are unsure whether or not you should continue with your business, listen to this episode first and decide if what you really need might be a different kind of coach and a shift in your mindset.

Shifting from a fixed mindset to a growth mindset breathes life into your business

A big part of what changed Joe Marks’ mind about calling it quits was his shift from a fixed mindset to a growth mindset. In this episode, Joe and I talk about that shift and how it affected everything about his business. Listen to find out how Joe rediscovered his passion, how he created a vision for the future, and how this new mindset helps him handle a tough week differently than he did before. His story can be your story. Be sure to listen if you’re thinking about packing it in!

Outline of this great episode

  • [3:26] My recommendations, the OJ way, for a person who is stuck.
  • [9:14] Intro of today’s guest, Joe Marks, who was ready to quit after 5 years in the business.
  • [11:46] Is your coach helping you do what feels right for you, not just what worked for your coach?
  • [15:07] How Joe’s mindset change resulted in doubling his production in one year.
  • [19:33] How focusing on his passion is helping Joe Marks stay in business.
  • [22:16] Joe Mark’s vision for the future and how he expects to get there.

Resources & Links mentioned in this episode

Service for Life

Book: Mindset, by Carol Dweck

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 42222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter


Leave a rating and review on iTunes

Apr 3, 2017

My good friend Dustin Brohm recently attended the Social Media Marketing World conference in San Diego. In this episode, we are chatting about his takeaways and how what he learned relates to Real Estate marketing on Facebook and other social media. Listen to this episode to hear Dustin’s take on Facebook, Twitter, LinkedIn, and Instagram. Find out how to use Google Analytics to track your Facebook ads. I think you’ll enjoy this lighthearted conversation and you’ll learn a lot in the process!

Why it’s still a great time to start a Facebook group

Groups are not being utilized as much as they should be for Real Estate marketing on Facebook. In this episode, Dustin Brohm talks about starting groups and shares some great ideas for getting people to engage within the group. Want to know how to make new members feel welcome? You’ll find out here. Listen to this episode and be motivated to create and use Facebook groups that work!

How to decide what content to promote

You definitely want to promote your content when you are doing Real Estate marketing on Facebook. But how do you know what content to promote? In this episode, Dustin Brohm tells me what he learned at the Social Media Marketing World conference in San Diego about promoting content. Listen in to know what to test, and how to not waste money in deciding what content to promote.

Facebook still runs the world in terms of social media marketing

Each of the social media platforms has its value in Real Estate marketing. But Facebook still rules the world. In this episode, Dustin Brohm talks about the various social media platforms and focuses in on Facebook. We talk about Facebook ads, Facebook Messenger, and Facebook Stories. If you are using, or want to use Facebook for Real Estate marketing, you will definitely want to hear this conversation.

Using social media to build your credibility in the Real Estate market

How do you let people in your sphere of influence know who you are and what you are doing? There are a number of ways that you can use social media to get the word out and build your credibility. In this episode, Dustin Brohm and I talk about how to do that. Listen in to find out what you should be communicating with people to build your credibility and motivate people to contact you when they want to buy or sell Real Estate.

Outline of this great episode

  • [2:25] Introduction of Dustin Brohm and this episode.
  • [8:06] Facebook still runs the world in terms of social media marketing.
  • [9:47] Why it’s still a good time to start a Facebook group.
  • [10:55] How to get people in your Facebook group to engage.
  • [14:55] How to know what content to promote.
  • [18:12] Facebook ad tracking using Google Goals within Google analytics,
  • [20:28] Facebook Messenger ads that start a conversation.
  • [23:32] Facebook Day and Facebook Stories.
  • [29:00] Using Instagram influencers to get your content out there.
  • [33:02] Using social media to build your credibility in the Real Estate market.

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Dustin Brohm’s SnapPack Live Facebook group

Neil Mathweg’s video on Facebook Messenger ads

LanceWhippel

Realtyexecutivescs.com

To get the listing presentation, text “listing” to 42222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Mar 27, 2017

It’s time to head down to the Juice Bar! It’s my Q & A session where I will be answering Real Estate questions that listeners like you have asked. In this episode I’ll answer questions about how to get past the objection that you are a new agent, blogging and social media, finding time for family, how to determine the financial health of a potential client, and more! Be sure to listen - someone probably asked a question you are thinking about!

How do I overcome objections to me being a new Real Estate agent?

Some will tell you “fake it ‘til you make it.” That’s a really bad idea. In this episode, I’ll answer this question and tell you what I think is a better way to handle it. Whether you are brand new or have been in the business a while, there are relationship principles you can follow to build trust and respect with your clients. Listen in to find out about client relationships and other Real Estate questions in this “Juice Bar” Q & A episode!

What Social Media platforms should Real Estate agents focus on?

None of us want social media to take over our lives. But we do want the benefits that social media can offer for our business. In this Q & A episode, I’ll answer questions about what social media platform is the best for your business, which ones are not, how to use community groups for your business, and how to become a better blogger. Be sure to listen and get answers to these Real Estate questions and more!

How can I be more effective with time-blocking when working from home?

Working from home and balancing your work/home time can be challenging. The real question, though, is how to protect your time with your family. This is one of my favorite topics to talk about. Listen to this episode to find out my strategy for making sure that the most important people in my life don’t just get what’s left over. You do not have to sacrifice family time to be a successful Real Estate agent!

Is there a solid 7-day system for working my Real Estate business?

You do need a plan. Is there a system out there that can help you? In this episode, I’ll answer that question and more. I’ll tell you about my Roundbox Real Estate coaching system and the 3-pillar plan that helps eliminate “shiny object syndrome” and keeps you focused on your goals. I’ll also give you some tips that will help, even if you don’t participate in my coaching system. Join us at the Juice Bar and listen to answers on this topic and many more!

 

Outline of this great episode

  • [0:30] Intro to the podcast and sponsors
  • [3:03] QUESTION ONE: How do I overcome the objection of being new?
  • [4:35] QUESTION TWO: Is there a solid system to work the business?
  • [7:26] QUESTION THREE: Any tips on becoming a better blogger?
  • [10:55] QUESTION FOUR: Which social media should agents focus on?
  • [11:37] QUESTION FIVE: I need help with time-blocking and being more effective in my choices when working from home.
  • [15:55] QUESTION SIX: Which social media platform would you drop?
  • [18:02] QUESTION SEVEN: Should community groups be public or private? Should I tell them I am a Realtor?
  • [21:29] QUESTION EIGHT: Should you delve into the financial health of a potential client? At what point?

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

To get the 11 question listing presentation, text “listing” to 42222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Mar 20, 2017

In this episode, we're going to talk about some things I’m really excited about on Facebook. For a while I had started to discount Facebook, but they are continuing to make changes and improvements, and the new features have given me a few big ideas for using Facebook for Real Estate marketing. I hope you’ll listen and begin to understand some things you didn’t yet know about Facebook!

How to use automatic messaging on Facebook to connect with people

I love the Facebook ads new automatic messaging feature. In this episode, I’ll tell you why you should be using it, and how it can help you easily schedule showings! Automatic messaging is available on a few other apps as well. Don’t miss this new feature and the way it can simplify your communication and bring you more leads. You know you want to do this.

Use Facebook to build Your database and get valuable feedback

Did you know that Facebook is a great tool for building your database? In today’s episode, I’ll tell you how to do it, and how you can get valuable feedback and potential clients in the process. The private messaging feature is underused, and can be a great tool for using Facebook for Real Estate marketing! Listen in for great ideas on how to use it.

Why you should use Facebook ads and Facebook Live for Real Estate marketing

Facebook ads are great. And if you’re not using Facebook Live, you should be. In this episode I’ll tell you what you can do to effectively use these Facebook features for Real Estate marketing. But should you build your business around Facebook ads? Listen in to also find out how to balance your other activities with using Facebook for Real Estate marketing.

Facebook groups and lists are a great way to build client relationships

Are you using Facebook groups for your Real Estate business? In this episode I’ll give you some tips on how to use them to build relationships that can lead to transactions. And one of my favorite features in Facebook is the newsfeed lists. Listen to today’s podcast to find out how to use them to cut out the “noise” and connect with the people who are most important to you and to your business.

Outline of this great episode

  • [2:31] Intro to today’s episode about things you might not realize you can do on Facebook.
  • [6:09] What automatic messaging can do for your Real Estate business.
  • [10:22] Why you should create a BLS (Buyer Listing Service).
  • [14:06] Use Facebook to build your database and get valuable feedback.
  • [18:19] Why you should use Facebook ads but not build your business around them.
  • [20:20] Facebook live. If you’re not using it, you need to.
  • [21:43] Facebook groups - a great way to build relationships with people.
  • [22:52] Facebook lists - a great way to cut out the “noise” and connect with people.

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

Apps that also do automatic messaging:

Episode with Shannon Milligan on using Facebook Live

Episode with Dustin Brome on using Facebook Groups

To get Neil Mathweg’s 11 question listing presentation, text “listing” to 42222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group - post questions for next week’s “Juice Bar” episode.

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter


Leave a rating and review on iTunes

 

Mar 13, 2017

I am so excited to have Katie Lance on the show today! Katie specializes in working with companies, including Real Estate pros, to get “social smart.” In this episode, Katie gives us the highlights of the savvy social media strategies, tips, and tricks that she teaches in her signature program, #GetSocialSmart Academy. If you want to take your Real Estate business to the next level, you will not want to miss this high-energy, informative conversation!

What is your Real Estate content strategy?

What is your strategy for distributing Real Estate content? Do you have one? In this episode, Katie Lance points out the need to get “social smart” with a clear plan for content, talks about several ways to find content that your audience will want, and tells us how to set up a plan that will run effectively. She also talks about using a variety of social media platforms to connect with your clients and potential clients. If you want to authentically invest in client relationships and grow your business at the same time, you need to listen to this episode!

“But I don’t want to be on Facebook!”

Are you concerned that getting into social media will depersonalize your relationships with your clients? Does the idea of going tech scare you? It’s time for you to get social smart. Real Estate is a relationship business. In today’s episode, social media consultant Katie Lance shows us how social media is one more way to authentically stay in touch with people. Listen in on our conversation to find out how to sift through the “noise” on Facebook and only see what is important to you and your clients. Find out how to use Facebook as a relational tool!

Snapchat and Instagram: Go-to platforms for Real Estate Content!

You may need a 19-year old (or someone younger) to teach you how to use Snapchat. But these popular social media apps can be a great place to connect with people and grow your Real Estate business! In today’s episode, Katie Lance talks about how to find out how much of your client base is on Snapchat or Instagram, and how you can use these platforms to communicate your content. Don’t miss out on this great conversation!

How to do Real Estate on Facebook

Ready to connect with people on Facebook but unsure of how to communicate your content there? What if you don’t have the perfect images or video equipment? Should you post on your personal page or set up a business page? So many questions about how to get social smart with Facebook, and Katie Lance is the person who can answer them! Listening to my interview with Katie today will get you started. What are you waiting for?

Outline of this great episode.

  • [3:07] Intro to this episode with Katie Lance, founder of Katie Lance Consulting Co.
  • [5:11] Coming up with a clear plan for a consistent Real Estate content strategy
  • [13:27] “But I don’t want to do Facebook” - Overcoming social media fears and concerns
  • [20:34] Snapchat and Instagram are Katie’s go-to platforms for Real Estate content!
  • [23:47] Strategies for new social media users
  • [26:28] Facebook and Facebook Live. Does it have to be perfect?
  • [32:15] Facebook - Personal or business page? How professional does it need to be?
  • [36:24] Katie’s new book is coming out in April. Build relationships and generate leads in business. You can do both.

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

Katie Lance Website

#GetSocialSmart Academy Website

Book: Get Social Smart

Text “Katie Lance” to 42222 to get pdf with 30 Facebook Live ideas

To get the 11 question listing presentation, text “listing” to 42222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Mar 6, 2017

Making Your Business More Predictable - Episode 77

Is your crazy, busy, unpredictable Real Estate schedule eating you alive? Want to have a life, get days off, spend more time with your family, and have your business grow at the same time? In this episode, we’ll talk about what you can do to put some boundaries around your life and grow a successful Real Estate business. Join the conversation and find out practical ways to make your schedule and your income more predictable and take the stress out of your life.

The “Closed on Sunday” mentality - Setting boundaries around your business

Did you know that that open houses do not actually have to be done on Sunday? In this episode, I’ll explain how setting a boundary around your business, such as “I take Sundays off for church and family,” actually raises the level of your authority and clients’ respect for you, and can increase your referrals. Listen in to find out how to adjust your Real Estate schedule to carve out time for yourself and your family, and have it be great for business!

Setting expectations increases client confidence

Communicate expectations up front with your clients. Whether being clear in your first meeting about the days you don’t work, or sending e-mails to be sure they know what’s coming next, you can de-stress your relationship with the client by giving them all the information they need. In this episode, I’ll explain how to use e-mail templates to make this process simple and save you a lot of time and effort and prevent having clients call you in a panic when they receive an unexpected piece of paperwork.

Protect your time and convert your leads with an e-mail scheduler

You can easily set and maintain boundaries in your Real Estate schedule. In this episode, I’ll explain how to use an e-mail scheduler to block off time for your family so that no one can take that from you. I’ll also talk about how to use the scheduler to convert leads, raise the respect that potential clients have for you, and to manage your contingency deadlines. Listen in and learn the principles that will let you relax and enjoy your day off!

Your Real Estate income doesn’t have to be a rollercoaster ride

Tired of riding the up and down waves in your income? Did you know that your commission check is not your income? It’s your revenue. In this episode, I’ll tell you how to manage your revenue so that you have a consistent income, get a paycheck even in the “slump” months, and have money to build your business. Quit being jerked around by unpredictability in your income. There is a better way.

Outline of this great episode

  • [25:00] Welcome to the Onion Juice podcast!
  • [1:49] Intro to this episode on making your business predictable.
  • [4:00] The “Closed on Sunday” mentality - Setting boundaries around your business.
  • [8:04] Using e-mail templates to set and clarify expectations.
  • [12:53] Protect your time and convert your leads with an e-mail scheduler.
  • [17:04] Watch your contingency deadlines, and have a clear, consistent plan.
  • [22:17] Your Real Estate income does not have to be a rollercoaster ride.
  • [24:54] Final thoughts on making your business more predictable

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

Calandy

Youcanbook.me

Onion Juice Podcast Episode #29 “Healthy Boundaries Can Build a Real Estate Business Without Boundaries”

To get the 11 question listing presentation, text “listing” to 42222

Neil’s Coaching program

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Feb 27, 2017

Marketers ruin everything. Techniques that work great for marketing Real Estate get used so much that after awhile they don’t work well at all. So how do you figure out what to do? In this episode, I’ll give you the storyboard of my marketing experience and what I have learned along the way. We are media companies that happen to sell Real Estate, and I am here to show you how to attract business instead of chasing it.

My Real Estate marketing roadmap

I have tried it all. From newsletters and print advertising to social media, and everything in between. When it comes to Real Estate marketing, I have figured out what works and what doesn’t, what used to work and doesn’t anymore, and what is new and effective for today. In this episode, I’ll give you the storyboard of my experience in Real Estate marketing, and tell you what you can to make it work for you.

Real Estate Marketing - what works today and what doesn’t

Some old style Real Estate marketing techniques still work! Some that used to be great, and even some new ones, are now a waste of time. We want to attract business, not chase it, and definitely don’t want to waste our time on activity that doesn’t work. So listen to this episode and learn from my experience what kinds of advertising, both old and new, will attract people to your business.

Becoming a media company that happens to sell Real Estate

Can you do Real Estate marketing and remain true to who you are? How is a media company that happens to sell Real Estate different from a traditional Real Estate agent? You can be yourself because people can’t relate to your “perfection” anyway. Listen in on this podcast and let me tell you about an approach that is more relationship-based and lets you be who you are.

Relationship marketing through Facebook Lead Ads

What are you doing on social to drive traffic to your blogs? Facebook? Instagram? How do you use those to leverage your relationships? One of my favorite tools is Facebook Lead Ads. In this episode, I’ll tell you about them and why they work so well. And remember to join our Onion Juice Podcast Facebook group, because we talk about this a lot. Come join the conversation!

Outline of this great episode

  • [0:27] Introduction to the podcast
  • [1:21] Intro to this episode about my Real Estate marketing roadmap.
  • [3:13] Information about sponsors, resources and coaching program
  • [6:17] My marketing experience -- what works and what doesn’t.
  • [20:15] Becoming a media company that happens to sell Real Estate.
  • [22:09] Relationship marketing through social media.

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

roundboxcoaching.com

serviceforlife.com

Neilmathwegrealtor.com

searchsaltlake.com

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Feb 20, 2017

 

Tired of chasing down listings? Or maybe you absolutely LOVE the stress-filled feeling of wondering where your next prospect is going to come from. ;) Want to attract business instead? In this episode, we’re going to talk about getting listings, the Onion Juice way. Fresh listing ideas, new resources, ways to think differently about the process of listing a home. Listen in, try some of the things we talk about, and then let me know how they work for you.

Market to the Pain

Many people want to sell their home while the seller’s market is so good, but don’t list because they are afraid they won’t be able to find a new home to buy. In this episode, I’ll give you some great listing ideas for how to market to that pain, motivate sellers, and serve the interests of your buyers at the same time. Don’t miss this! Break out of the box and try something different.

Great new resources to help with your Real Estate advertising

OK, Facebook isn’t new. But they are doing some amazing new things with Facebook advertising. Listen to this episode to find out what’s new in Facebook advertising and how you can take advantage of it. I’ll also tell you about a great new resource I have found that will make your photos “pop” and make all your ads better!

It’s not a listing presentation; it’s a listening presentation

A couple of episodes back (73), Shannon Milligan made this great statement: “It’s not a listing presentation, it’s a listening presentation!” In this episode, I’ll tell you how changing this mindset can take the stress out of your listing appointments, help you get the information you really need, and make people glad to have you working with them! Questions are magic. You’ll want to try all the great listing ideas from this podcast.

How Facebook Live can find you buyers

Facebook Live is a great new way to advertise your listings. Don’t miss this fresh opportunity for getting the word out there and attracting buyers. We are media companies who just happen to sell Real Estate -- get the word out about your listings! In this episode, I’ll talk about how to use Facebook Live to attract people to your open houses and showings.

Oh, and if you haven't yet, be sure to join our new Facebook Group called - ONION JUICE IDEAS FOR REAL ESTATE AGENTS. Great ideas flowing daily and you don't want to miss it!

#realtor #realestate #realestateagent #realtorlife #onionjuice #podcast #career #realtyexecutives #kellerwilliams #century21 #remax #marketing #entrepreneur #networking #socialmedia #marketing #neilmathweg #facebookads #adverstising #facebook

Outline of this great episode

  • [0:24] Welcome to the podcast! Who I am and why we’re here.
  • [4:45] How to get listings from sellers who are afraid they will not be able to find a home.
  • [7:31] What is a buyers listing service? How can it help you get listings?
  • [11:10] Why Facebook advertising keeps getting better, and how it can help you sell your listings.
  • [14:08] A great new resource to help your photos “pop” and draw attention to your listings.
  • [15:47] It’s not a listing presentation; it’s a listening presentation!
  • [21:38] How Facebook Live can attract buyers to your listings.

Resources & Links mentioned in this episode

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ

Realtyexecutivescs.com

Onionjuicepodcast.com (click purple box for listing presentation)

BoxBrownie.com

Text “Listing” to 44222 - for a download link to the listing presentation

Episode 73 Shannon Milligan

Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Or text “OJ Group” to 44222 for a link to the Facebook Group

Try to avoid bad HTML code when publishing online articles. Make sure you always clean the HTML code!

Feb 13, 2017

Do you want to attract business instead of chasing it? Would you like to do less and accomplish more? Simplify. I can help. In this episode, I’ll tell you about the upcoming launch of my Real Estate coaching program and the pillars it is based on. Listen in and find out what you can do to simplify your business. And, seriously, call me!

How to stop being super-busy without accomplishing anything

You are working hard at your Real Estate business, but at the end of the day you often feel like haven’t really accomplished anything. You’re going too many directions and need clarity. Stop chasing silver bullets. You need to simplify. And I can help you. Listen to this episode to find out how, and to get links to contact me for a 15-minute phone call!

Three pillars on which to build your simplified business

There are many different ways to do a Real Estate business. You can pick what is right for you, based on three pillars. In this episode, I talk about what those pillars are and how you can be successful without trying to fit into someone else’s box! Listen in and get started doing less and accomplishing more.

Succeed by working from your strengths

Why do so many Real Estate agents lack confidence? They are not working from their strengths. What would your business look like if you had a clear plan crafted around your strengths and stayed consistent with it? I would love to help you do that. In this episode, I’ll tell you a couple of different ways to get started, without straining your budget!

My simple formula to help Real Estate agents succeed

Real Estate agents can simplify what they are doing and find success in the process! I am committed to helping people like you do just that. In this episode, I talk about the upcoming launch of my low-cost coaching program and how you can take advantage of it. I have been having some great conversations with agents and would love to talk with you as well. In this episode, I invite you to contact me for a 15-minute phone call! Listen and find out how to get in touch.

Outline of this great episode

  • [00:26] Attracting business instead of chasing it -- Welcome and introduction to the show.
  • [02:04] Intro to this episode about the launch of Neil’s coaching program.
  • [06:38] How to stop being super-busy without accomplishing anything
  • [11:09] Neil Mathweg’s simple formula to help Real Estate agents succeed.
  • [16:16] Three pillars on which to build your simplified business

Resources & Links mentioned in this episode

Realtyexecutivescs.com

Where to contact Neil if you want a 15-minute phone conversation:

Our sponsors: www.KnightBarry.com and www.EasyAgentPro.com/OJ


Join the Onion Juice - Ideas for Real Estate Agents Facebook Group

Follow Neil on:

Snapchat

Instagram

Facebook

Twitter

Leave a rating and review on iTunes

Feb 6, 2017

Creating live videos on Facebook is one of the newest media crazes that it seems like the whole world is jumping aboard. I FEEL IN MY GUT that there are so many possibilities to Facebook LIVE - and I’ve noticed one person in particular who is doing it incredibly well. Shannon Milligan is a person I first met on SnapChat about a year ago and is now doing an amazing live video show on Facebook every week where she gets incredible engagement and is actually building her business through the interactions she’s having there. You can hear Shannon’s first-hand account of what it’s been like to use live videos on Facebook, on this episode.

Learn more at www.onionjuicepodcast.com  Join the group at facebook.com/groups/onionjuicepodcast

Jan 30, 2017

Real Estate Facebook Ads are a dime a dozen. You can find them with pictures of pretty houses and neighborhoods all the time. But those ads simply DON’T WORK. Do you want to know why? They are too conventional, too “normal.” Sounds like a great opportunity for the Onion Juice tribe to get to work, wouldn’t you say? On this episode, I chat with my buddy Tyler Zey from Easy Agent Pro about how his team uses Facebook Ads - and I’m telling you - the bombs he drops on us to help build a powerful mailing list and get new real estate clients is AMAZING. I know I say this all the time - but you won’t want to miss this one.

Learn more at www.onionjuicepodcast.com www.easyagentpro.com/oj

Join the group at facebook.com/groups/onionjuicepodcast

 

Jan 23, 2017

If you’ve been on Facebook for any length of time you’ve no-doubt been invited to a number of groups. Have you noticed what happens inside those groups? People interact. People talk about areas of interest they have in common (usually the focus of the group). And relationships and community happen. What might happen to YOUR business if YOU were the one to create that kind of group surrounding what YOU do. Find out what my guest Dustin Brohm is experiencing in his Facebook Group, on this episode.

Learn more at www.onionjuicepodcast.com

Join the group at facebook.com/groups/onionjuicepodcast

Jan 16, 2017

If you ask 100 successful agents how to be successful in real estate you’ll probably get at least 50 different answers. That’s because how you work in the business depends on who you are and how you best work with people. But the approach that’s becoming more and more effective as the culture changes is the approach I recommend - focusing on building relationships instead of building a business - and I do that by being a media company that happens to sell real estate. This 70th episode of The Onion Juice podcast is all about your questions and I answer them to help you become successful in your real estate career. Be sure you listen - somebody probably asked the question you’re wondering about. :)

Learn more at www.onionjuicepodcast.com

Join the group at facebook.com/groups/onionjuicepodcast

Jan 9, 2017

It’s time to take a deep-dive. Do you have your oxygen tank? I’ve talked a lot about attracting business instead of chasing it on this podcast, but I realized that I haven’t gone deeply enough into the subject to tell you exactly what it might look like. So that’s what this episode is - my attraction marketing deep-dive where I’m going to tell you what attraction marketing is, why it’s much more effective than the old style marketing we're used to, and how you can do it in a variety of ways. It’s an episode worth hearing so make sure you take the time.

Learn more at www.onionjuicepodcast.com

Join the group at facebook.com/groups/onionjuicepodcast

Jan 2, 2017

Business strategy is powerful ONLY if you implement it consistently. Too many real estate agents are caught up in the shiny object syndrome where they jump from one new thing to another. When you do that you never allow yourself the time to discover if the things you’re doing are truly having an effect on your business. Like any client-oriented business, it’s a numbers game where you have to try something over a long period of time to see if it’s actually working at any level. On this episode of The Onion Juice podcast, I encourage you to build a 3 pillar business plan for your success in 2017 and stick with it over the long haul. I’ve got plenty of tips for how you can build that kind of strategy in this episode, so be sure you listen.

Learn more at www.onionjuicepodcast.com

Join our group - facebook.com/groups/onionjuicepodcast

Dec 26, 2016

Every business person wants to know how to attract new customers, right? It’s how you make your living - serving more and more people really, really well. But I became aware of something lately that boggled my mind - and I want to talk to you about on this episode of The Onion Juice podcast. Here it is: Some people do NOT want to use social media to attract their customers. They don’t feel it fits their personality and style to use it. Wow. That blows my mind. But I think I get it. So on this episode, I’m going to give you some examples you can use to attract new customers WITHOUT using social media. Man, I can’t believe I’m even saying that!

Learn more at onionjuicepodcast.com

Dec 19, 2016

I’m so excited to bring you another of our “camera first” conversations on this episode of The Onion Juice podcast. I started this topic on last week’s show by having a conversation I had with my friend Chelsea Peitz and she had so much goodness to share with you about how to use the camera in your pocket I decided that we needed to talk about this topic a bit more. So in this episode, Chelsea is back to give you some great strategies and tips that you can use to put your camera first marketing strategy into practice. It’s not hard. But not everyone will do it. I dare you… NO, I double dog dare you to try out some of her suggestions!

Learn more at www.onionjuicepodcast.com

Dec 12, 2016

Live video is everywhere. Snapchat. Instagram. Facebook. Youtube. You can find a live streaming video option in almost every social media app. Why is this important for you? Because video is the way that most connections and even business marketing will be done in the future. Even the powers that be at Facebook say so. You can hear what Facebook and the other platforms are planning AND MORE IMPORTANTLY what you should be doing to make the most of the trend so you are not left behind by listening to this episode of The Onion Juice Podcast!

Learn more at www.onionjuicepodcast.com

Dec 5, 2016

On last week’s episode, I told you how I got started podcasting and how it’s been a big part of my success thus far. I want you to know that you can do the same thing using a podcast. But I’m not the only one who thinks so. For this episode, I had the opportunity to get a “professional” from the podcasting world on the show to talk about why podcasting is accessible to anyone - yes, EVEN YOU!  Carey Green is the founder, owner, and “Client Happiness” guy at Podcast Fast Track and he’s got a lot of encouraging news for you about why YOU CAN START A PODCAST THIS WEEK. And that’s no exaggeration.

Learn more at onionjuicepodcast.com

Nov 28, 2016

If you’ve ever wondered how to start a podcast - similar to what I’ve done with The Onion Juice Podcast - I’m going to answer your questions today. From what equipment and software you need, to costs, to planning and interviewing skills, to a whole lot more - I’m going to walk through everything I do from start to finish for an episode on this “behind the scenes” episode of the podcast. I’m also going to answer some specific questions listeners have sent to me. If you are at all interested in what a podcast can do for your business I want you to listen. You’ll be surprised at some of the things you can gain from putting out the great content through a podcast.

Learn more at www.onionjuicepodcast.com

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