Did you know that transformation in your personal life and your business begins with personal integrity? Do you understand that keeping the promises you make to yourself is just as important as the promises you make to others? In this episode of Agent Rise, I talk about a video I saw recently featuring Ed Mylett and Chris and Heidi Powell. It is transformational—don’t miss it!
I’ve been pretty open with you guys about my weight-loss journey. I’ve talked about how I lost 120 pounds simply to gain it all back, and more. I’m finally back on a path I believe will lead to lasting change, and I’ve lost 26 pounds. But something said in this interview shook me:
“You are all here because you do not have integrity”.
What do you mean, I don’t have integrity?!
Chris defines integrity as “keeping the promises you make to yourself when no one else is watching”. Ouch. In truth, many of us excel at keeping the promises we make to others. But when it comes to keeping promises to ourselves we fall short. I know I have. Want to know what to do about it? Keep listening.
Somewhere along the way, as you’ve spent your life making and breaking promises to yourself, you’ve lost self-confidence. With every broken promise, your dignity takes a hit. You may find yourself only making silent promises. A build-up of broken promises is what leads to obesity, alcoholism, and addiction.
Building your personal integrity and self-confidence back up begins with the practice of keeping your promises—to yourself. Chris and Heidi talk about starting small with literally anything:
Promise that you’ll brush your teeth every day.
Make your bed every day.
Track your macros every day.
As a coach, it is our job to remind you to learn to love yourself again. That begins with making and keeping promises.
That phrase is simple yet profound. Your word has to be more powerful than your excuses. Start keeping whatever promise you make to yourself. You have to start overcoming those excuses and keep yourself winning.
As you keep building wins on wins you begin to learn that your word holds value. Chris and Heidi refer to it as integrity momentum. As you’re fulfilling promises to yourself, your belief in yourself begins to rebuild itself. It is powerful.
I’m a huge advocate of just getting started. It’s time to stop talking and start doing. So my challenge to you this week is two-fold:
Don’t worry—I’m not going to just preach to you and not walk-the-walk myself. My promise is to track my macros every single day. I know this keeps me on track and keeps me accountable with my coach.
Listen to the whole episode of Agent Rise as I touch on how these principles for weight loss affect your business. Comment and let me know what you’re going to do this week to begin your personal integrity journey.
Recommended Resources
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The lifetime value of relationships that you build is far more important than the lifetime value of a ‘transaction’ or a ‘customer’. In today’s episode of Agent Rise, I want to share with you the importance of building lifetime relationships with people that are NOT transactional or contingent on a sale.
I have a friend who had been working with a client for about a year. She invested her time into showing them houses and in the end, they bought from a close family friend. She was devastated and couldn’t understand what went wrong and why she lost the sale. Should she have had them sign a buyer agency agreement?
I reminded her that she can’t be ashamed or place shame on them.
People make many transactions throughout their lives. They may not have gone through you this time, but if you continue to cultivate that relationship—they may go through you next time. I encourage you to treat these people well. They may not have bought through you, but you can continue to serve them, be there for whatever they need, and make sure they know you just want to see them happy.
You never know what referrals they may be able to send your way because of how well you treat them.
You may come across people who are looking for their future home but are very clear that it will be quite some time before they’re ready to make a purchase. Don’t simply put them on an email list and make a note to check back on them in a year. Place value on the relationships you can build with the potential clients.
So what can you do?
Get there search criteria and get them into a matchmaker system. Every time you come across something that you think they’d like—give them a call and let them know about it. It’s far more personal than an email and you can remind them that you know they aren’t ready, but that they are constantly on your radar.
Build into that relationship.
Listen, I truly care. I want them to be happy and I want to offer them the best service I can. People take note of that. They may not be primed and ready to take the leap—but perhaps the coworker that sits next to them is. Or a family friend is ready to buy. You never know what opportunities may come your way if you focus on the relationship, NOT the transaction.
I’ve threaded this through the entire episode and I will reiterate it here. The value is in the relationships you build.
I had done something in the community of the Village of DeForest and the president at the time took note. He knows my Dad and knows many clients that I’ve worked with and he was a raving fan of mine. Though he never bought a house with me, he referred person after person to me.
I called and thanked him personally for every person he sent my way.
What can you do to make clients feel appreciated?
How can you show them you value their relationship?
What is one step you can take to move away from a transactional relationship and towards a friendship?
Never lose sight of the lifetime value of relationships.
Recommended Resources
Connect with Neil!
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Agent Rise podcast on Apple Podcasts (formerly iTunes)
Do you struggle with overthinking every decision you want or need to make? Have you thought about launching something for a while and just can’t seem to make it happen? In this episode of Agent Rise, I talk all about the problem of overthinking—and how you can overcome what’s holding you back.
As humans, we tend to want everything to be perfect. We mull ideas over in our heads and let anxiety run its course—and remain at the starting line. We tell ourselves:
“When everything falls into place, then I’ll launch _____.”
“I’ll finally do _____ when the timing is right.”
“Once I get to _____ then I will do _____.”
Let’s be honest with ourselves—nothing will ever be perfect and you will never be 100% ready. That’s just how it is. Maybe you have an idea for a YouTube channel, a blog, or even a podcast that you’ve been wanting to launch. I’m here to tell you to just do it.
Don’t let lies and limiting beliefs hold you back.
Failure only happens when you quit, right? So sit down and work through the limiting beliefs that are holding you back. Take your idea, bring it into the light, and learn lessons as you go. You will never find a better time than now. Life will always get in the way. Roadblocks always arise. Take those roadblocks and challenges and allow yourself to learn and grow from them.
I know you’ve heard me say “How you do something is how you do everything”, right? Procrastination in one area of your life will feed over into everything else. Don’t spend your life holding yourself back from the great things you are capable of doing. Take your idea, run with it, and see where it takes you.
My challenge to you today:
What is it that you want to start that you haven’t started?
What is holding you back?
Do something today to overcome overthinking and finally move forward.
Recommended Resources
Connect with Neil!
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Agent Rise podcast on Apple Podcasts (formerly iTunes)
Have you ever been so invested in business growth that you’re left eating 69 cent crackers from the gas station? Ally—one of this month’s risers—was so broke trying to launch her real estate business that she would go to broker open houses for the free meals. This episode of Agent Rise focuses on the tenacity she and her husband Zach have. They prove that you can build a business from absolutely nothing but drive and resolve.
Zach and Ally were always stressed and anxiously awaiting for inspections to go through and sales to happen. There were many times where our coaching meetings started with the phrase “we’re going to quit”. There were many things they hated about the business and they were struggling to stay above water.
But I wouldn’t let them quit.
Real Estate agents are trained to knock on doors, cold-call people, and chase down family and friends. They thought it was the way things had to be. When they realized they could do things differently their eyes were opened. Fear no longer had to rule them. Keep listening as we talk about the things they got clarity on.
Zach & Ally have a sense of humor that I love. They are open and vulnerable and the same online as they are in person. When they first started they thought they had to keep up a persona—polished, proper and professional. While these things can be important, it’s more important to be yourself.
People know when you aren’t being authentic.
So don’t be something you’re not! They learned that being real and sharing stories from their life draws people in like nothing else can. It allows them to relax and open up. You want to allow people to take a journey with you—and in the process, you begin to build a community that trusts you.
Zach and Ally put have done cold-calling and open houses, but what they’ve found most successful for them is just being present in their community. They began investing their time and money into a Facebook group. Ally writes a “letter from the heart” every month—even when people move they ask her to continue sending it.
They connect with and truly care about the community that they’ve built.
And you know what? They love what they’re doing. They send out personalized monthly emails to clients. They do giveaways on their Facebook page. Zach and Ally even launched a real estate YouTube channel to give value to clients. If any of these things are strategies you’ve considered implementing—give it a shot. You never know if it will transform your business.
Zach and Ally give some simple advice that I recommend as well: Do not give up—find a way to push through. Get a clear plan for your business in place. As you continue to grow, consider hiring a transaction coordinator. They made the leap to hire a coordinator and it’s transformed their business. Their transactions are in her capable hands and it’s a weight off their shoulders.
The #1 thing they recommend?
Reach out to agents that you look up to for encouragement. It’s a difficult business to be in, and sometimes you need someone to remind you that there is light on the other side. Focus on what you can control, and let go of everything else. When you get to a place when you’re finding success remember to encourage others who are struggling. Because you’ve been there—and have come out on the other side stronger and full of hope.
Recommended Resources
Connect with Neil!
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Agent Rise podcast on Apple Podcasts (formerly iTunes)
If you’re looking for podcast marketing strategies to draw in and grow your audience this is the place to start. Over the years of podcasting, I’ve learned what does and doesn’t work. So today I’m going to share with you 6 things that will make your podcast a raving success. Are you ready to dive in?
You want to promote your podcast on every social media channel possible: Facebook, Instagram, Twitter—whatever platform will work for you. Headliner is one of my favorite tools to promote on social media. You input your audio or video, add photos and captions, and in the end, you have a GREAT video to share on social media. Another great way to promote your podcast is to be a guest on other podcasts. It allows you to speak to a broader audience. In turn, you can host guests as well. Keep listening as I talk about search engine optimization with my friends at Podcast FastTrack.
When I did the “I Love Madison” podcast it wasn’t as successful as I hoped it would be. Looking back, I realized the content was too informational. We talked about cool things like places to see and upcoming events but it wasn’t enough to make it binge-worthy.
Your podcast needs to be entertaining, inspirational, and educational.
I believe if it’s missing those key things it will be a lot harder for you to succeed. A podcast that is FULL of meaningful content that generates a lot of buzz is a marketing strategy unto itself. So if you’re looking at launching a podcast brainstorm what you can do to make it binge-worthy.
You want to educate your listeners, help them feel empowered, and keep them engaged. I didn’t realize the importance of this concept in the beginning and it was a mistake. Your listeners NEED somewhere to talk about your content, ask questions, and interact with each other. One of the easiest ways to implement that? Start a Facebook group for your podcast. Something I love to do is host meetups like my Agent Rise Summit. There’s something powerful about meeting and interacting face-to-face with your tribe.
Consistency is key. Decide on a schedule for your show, and stick to it 100%. Your listeners must know that without fail you will have an episode ready for them. I commit to a weekly show and recommend you do the same. Do not let it be daunting. It will be challenging in the beginning but there are so many ways you can generate content. You do not want your show to have dead air. Listen to the rest of this episode of Agent Rise for some of the easiest ways I come up with weekly content.
Recommended Resources
Connect with Neil!
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Agent Rise podcast on Apple Podcasts (formerly iTunes)