For three incredible years, I’ve been the host of the Onion Juice Podcast. From day one I set out to make content that challenged the status quo and helped real estate agents achieve their potential by doing things differently. Oh don’t worry, none of that is going to change! What IS changing is the Onion Juice name. Believe me when I say that I love it as much as you do, but the mission has outgrown the name. There is a new season on the horizon Juicers and I can’t wait to tell you about it!
“Neil, why in the world would you change the name of the Onion Juice Podcast?!” If this is your reaction to the name change announcement I totally get it but hear me out. When I started Onion Juice three years ago I did it to help real estate agents stop chasing business and start attracting it through an attraction pillar. Over the last 100 episodes of this show, I have steadily moved away from attraction pillars even going as far as to say they can be a distraction. Don’t get me wrong! I love being a media company that also sells real estate as much as anyone, but if you only have an attraction pillar your business will fail. You need healthy sphere of influence and chase pillars to really thrive in our industry. That’s not the message Onion Juice was created for which is exactly why it’s time for a change.
If you’ve been listening to the Onion Juice Podcast over the last few months you’ve probably noticed that my focus has shifted away from real estate methods and on to the mindset of a real estate agent. Not that methods aren’t important because they totally are! However, without the proper mindset all of the best methods in the world will only be half as effective. Things like discipline, consistency, and goal setting are becoming the core of this show’s content and after much thought and feedback from listeners, I’ve decided that the Onion Juice brand is too small to carry that message. We’ve outgrown it! I say WE because this has never been my show. It’s OUR show and I’m so excited to take the next step in this journey with you.
I am blown away by how many listeners of the Onion Juice Podcast do not have a database. Seriously! It’s a problem. The reason most agents don’t have a database or why they don’t do anything to help their sphere of influence is that they spend all of their energy on social media content and attraction pillars. If you aren’t doing vital things like making phone calls or working with consumers because you are producing your latest video, you my friend are distracted. Stop trying to win popularity contests and start building your business! Let me be clear: attraction pillars aren’t bad. They just take too long to be effective when you need results right now. I couldn’t even imagine myself saying that last part three years ago. I’ve changed! This is why the Onion Juice name is changing too.
I am SO excited for the clock to strike midnight on New Year’s Day because this year is going to be one to remember. New podcast name. New logo. It’s all happening! If that wasn’t exciting enough, the next round of Bootcamp is coming as well. Don’t worry though! We’re not going to end this year without saying goodbye to the Onion Juice Podcast in a big way. This episode also contains all of the ways you can become an uncommon real estate agent in the coming year including a very special event happening in 2019. You don’t want to miss a second of this action-packed episode!
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