The Best Of The Onion Juice Podcast (Part 2) - Episode #171
Ladies and gentleman, it’s time to say goodbye to the Onion Juice Podcast. No, these tears are not from ACTUAL onion juice. It’s because this marks the end of an era. THANK YOU for helping me take something weird and make it popular. Of course, the podcast itself isn’t going anywhere. Just the name. So join me after the new year for the very first episode of Agent Rise with Neil Mathweg. But for now, enjoy the conclusion of the best of the Onion Juice Podcast!
If you take a close look at who is liking and sharing your content online, you will find that less than 50% of your sphere of influence are the ones on Facebook or Youtube. Across all of my media platforms, most of the likes and comments come from photographers, videographers, and foodies. I love those guys, but they are not the ones who will be referring me or sending me leads. After over a year of hosting the I Love Madison Show, I JUST got two POSSIBLE leads that may turn into business. If I was relying on ILM for all my business, I would be starving. The vast majority of the clients I have worked with come from my chase pillar and my sphere of influence. If you don’t have a database, that’s where you need to start. An excel spreadsheet and a mailing list. Simple.
You have an enemy that does not want you to succeed! That enemy only has power as long as you let fear run your life. That enemy wants to steal, kill and destroy everything that you are working on, and he uses fear to do it! To overcome that, it requires to get angry at the enemy (not at each other, mind you), call him out and strip him of his power! If that sounds like I’m preaching, good! You know best where fear has been given free reign in your life or business. Maybe it’s hiring a coach, or hitting a sales goal. As you eliminate fear, your confidence grows, and your way of thinking starts to shift.
I know there are STILL areas in your life and business where you are not doing all that you can do, you are not working in excellence. How do I know this? Because there are areas in MY life where I am taking the same approach. It’s not just a real estate thing, it’s a human thing. Often, we rest when we could be sowing seeds. Just because you sent an email or posted a new ad on Facebook does not mean you are done. Ask yourself, what do you want your “harvest” to look like? What do you need it to look like to see your life vision realized? Whatever picture you have in your head, you have to sow seeds accordingly and harvest accordingly.
For real estate agents struggling to market themselves and attract more customers, Jason Kotecki said on Episode 109 that the key to success is to be your unique, authentic self. Instead of only thinking of yourself as an agent, remember that you are also an artist, and artists use their art to attract people. You’re thinking “dude, I can’t paint, and singing is an ABSOLUTE NO,” so how does that work? Jason reminded me that being yourself, allowing your personality and humor to shine is the best way to build relationships. “If you are watching and copying another person’s approach, chances are you are a second-rate version of the person you are copying, instead of a first-rate version of yourself,” he said. Take your JOB seriously, but don’t take YOURSELF so seriously.
Our sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
As we prepare to say goodbye to the Onion Juice Podcast, let’s take a stroll down memory lane at some of the best moments we’ve shared Juicers! I’m not gonna lie, I got a little teary-eyed putting the content together for this episode because it has been an incredible journey getting to this point. I am so thankful for every moment. From starting with a little microphone in a closet at my house to gaining great sponsors who believed in my vision enough to take a chance on this show and invest in the content production. And YOU! Onion Juice would be nothing without everyone who has listened and supported the podcast from day one. So sit back, relax, and enjoy the best of the Onion Juice Podcast!
Onion Juice was all about shaking up the real estate industry. On Episode 14, I spoke with a couple of guys who are definitely doing that. Eric and Wes of The Broke Agent talked honestly about the good, bad, and ugly of real estate and said things that I honestly wish I had the guts to say, simply because it’s true. That kind of authenticity has given the guys a great impact on the market as well as quite a following on social media. In this clip, you’re going to get a taste for what they’re doing and hopefully hear some ways you can adjust your approach to social media and help your business get a lot more engagement.
On Episode 35, I reminisced about listening to singer-songwriter Michael Shynes perform. I noticed that what made him really compelling was the little stories he told before each song. He pulled people in by sharing his story, sometimes some very personal and unflattering details about his past. That’s how you connect with people! Tell your story. People don’t want to listen to you promote your business, but if you can open up to them, let them know who you really are, that’s where powerful connections happen. A realtor can draw inspiration from the artist’s model on so many levels!
That’s what I first thought when I was handed a document from my mentor that told me that I was 100% responsible. I mean, there are things that happen in the world that I can’t control. Things that I can’t change. How can I be 100% responsible? You know, maybe 85% or something, but not 100%! I read through the document over and over and over - over the course of 8 months - and the truth of it began to sink in. The results that I want to see happen in my life are not dependent on anyone or anything besides me. I AM 100% responsible. So are you, my friend. It’s time for us to get over ourselves and start doing what only we can do. Relive this awesome moment from Episode 42!
Yes, there are tried and true things that work in the real estate industry. But more and more these days they are becoming “tried and untrue.” That’s because the culture has changed and sales methods that used to work simply don’t appeal to the customers who we’re dealing with these days. That means you’ve got to adapt. You’ve got to quit looking at what other agents are doing to drive their success and determine who you are and what fits YOU. I’m convinced that as you learn who you are and begin operating in your areas of strength you’ll find the real estate business to be much more enjoyable and profitable.
Our sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
For three incredible years, I’ve been the host of the Onion Juice Podcast. From day one I set out to make content that challenged the status quo and helped real estate agents achieve their potential by doing things differently. Oh don’t worry, none of that is going to change! What IS changing is the Onion Juice name. Believe me when I say that I love it as much as you do, but the mission has outgrown the name. There is a new season on the horizon Juicers and I can’t wait to tell you about it!
“Neil, why in the world would you change the name of the Onion Juice Podcast?!” If this is your reaction to the name change announcement I totally get it but hear me out. When I started Onion Juice three years ago I did it to help real estate agents stop chasing business and start attracting it through an attraction pillar. Over the last 100 episodes of this show, I have steadily moved away from attraction pillars even going as far as to say they can be a distraction. Don’t get me wrong! I love being a media company that also sells real estate as much as anyone, but if you only have an attraction pillar your business will fail. You need healthy sphere of influence and chase pillars to really thrive in our industry. That’s not the message Onion Juice was created for which is exactly why it’s time for a change.
If you’ve been listening to the Onion Juice Podcast over the last few months you’ve probably noticed that my focus has shifted away from real estate methods and on to the mindset of a real estate agent. Not that methods aren’t important because they totally are! However, without the proper mindset all of the best methods in the world will only be half as effective. Things like discipline, consistency, and goal setting are becoming the core of this show’s content and after much thought and feedback from listeners, I’ve decided that the Onion Juice brand is too small to carry that message. We’ve outgrown it! I say WE because this has never been my show. It’s OUR show and I’m so excited to take the next step in this journey with you.
I am blown away by how many listeners of the Onion Juice Podcast do not have a database. Seriously! It’s a problem. The reason most agents don’t have a database or why they don’t do anything to help their sphere of influence is that they spend all of their energy on social media content and attraction pillars. If you aren’t doing vital things like making phone calls or working with consumers because you are producing your latest video, you my friend are distracted. Stop trying to win popularity contests and start building your business! Let me be clear: attraction pillars aren’t bad. They just take too long to be effective when you need results right now. I couldn’t even imagine myself saying that last part three years ago. I’ve changed! This is why the Onion Juice name is changing too.
I am SO excited for the clock to strike midnight on New Year’s Day because this year is going to be one to remember. New podcast name. New logo. It’s all happening! If that wasn’t exciting enough, the next round of Bootcamp is coming as well. Don’t worry though! We’re not going to end this year without saying goodbye to the Onion Juice Podcast in a big way. This episode also contains all of the ways you can become an uncommon real estate agent in the coming year including a very special event happening in 2019. You don’t want to miss a second of this action-packed episode!
Our sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
If you’re anything like me, the idea that discipline equals freedom feels like a very foreign concept. In fact, up until three weeks ago I would have told you that the two have little to do with each other. Childhood taught us that discipline is what happens when we do something wrong and forever associated the concept with negativity. It’s time to break that mindset! The reality is that without proper discipline as a kid I would not be the person I am today. Let me show you how embracing discipline will bring freedom to your life and real estate business.
I was recently reminded of a Denzel Washington quote that states “Dreams without goals remain dreams.” How true is that! You can’t achieve your dreams if you don’t have goals and you will never reach your goals without discipline and consistency. They are the sticky mortar that holds your dreams together. It’s easy to dream about the future and get excited by the success you would like to have in your real estate business. Sadly, dreams are all those ideas will ever be. Don’t just start something out of excitement and give it up out of a lack of discipline. Be an uncommon agent and follow through with your ideas!
Whether we like it or not, discipline equals freedom because of the opportunities it creates. Money is such a great example of this. The more disciplined we are with our finances the more opportunities we have down the road. If I save my money now and sacrifice what I want to do in the moment I’m going to reap the benefit of financial freedom later. The same is true for your real estate business. If you are disciplined in what you need to do and when you have to do it your whole world will open up with different opportunities. You will be able to spend time doing what you want to do if you are focused on doing what needs to be done consistently.
Ok, I get that downplaying the role of motivation in your real estate success can be confusing. Let me ask you a question though: How often do you feel motivated? Seriously. How often do you allow motivation to determine your workflow and what would your business look like if your success wasn’t determined by whether you felt motivated or not? This is another key reason why discipline equals freedom. Discipline allows you to work hard long after the motivation to do so runs out. Imagine the amount of time you would save by being disciplined instead of trying to find things to keep you motivated. You can afford to let motivation run out, but you can’t afford to lose your discipline.
Have you ever fallen asleep on a long car trip? You doze off while Steve is driving and when you wake up he is sitting right next to you in the back seat. “Who’s driving this thing?!” Obviously someone is driving, but for that brief moment of terror and confusion you’re not sure if the next few moments will be your last. This example is silly, but it’s an unfortunate picture of the common real estate agent. You HAVE to know what’s driving your business! Whether that’s taking self-inventory, getting some kind of coaching, or both it is essential to know the factors contributing to your success. From there it’s time to step on the gas and stay consistent in doing the things that will propel your business forward. Just don’t fall asleep at the wheel!
Our sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
Are you struggling to stay disciplined as a real estate agent? I won’t lie to you friend, remaining disciplined is NOT easy. The majority of our struggle is wrapped up in the lie we’ve told ourselves that discipline is a bad word. It’s not! Actually, the more I think about it the more I have come to realize that self-discipline and self-love are the same things. Today I want to tackle the negative vibe around the word discipline and show you how vital it is in loving yourself and growing your real estate business.
Parents who love their kids will discipline their kids. It’s a fact we can’t avoid because we know without our direction they will not reach their full potential. Even if that means making them do things that they don’t want to do in the moment. I hate to break it to you realtors, but we are no different. If you want to achieve your desired level of growth you are going to have to stay disciplined. This isn’t some crazy perfectionist manifesto. It’s a call to love yourself by doing the things necessary to reach your full potential as a real estate agent. Let me help you break of your limiting beliefs around discipline so you can begin to love yourself consistently.
Self-awareness is the key to success. I didn’t come up with that, but I’ll preach it all day long. Allowing something to hold you back simply because you are not aware of it is a poor excuse for falling short of your goals. It is vital that you identify the barriers that are holding you back and stay disciplined in doing the things necessary to break through them. This is why I always pair clarity with consistency. Knowing really is half the battle. You can’t love yourself properly if you are not willing to discover the things that are hurting you and your real estate business.
“What in the world does salad dressing have to do with growing my real estate business?” Everything, my friend. Everything. My personal weight loss journey has taught me that even the smallest compromise can stall success. Like putting too much salad dressing on a salad, a lack of consistency in your decision making can derail your progress and prevent you from reaching your goals. Learning how to make the right choices on a day to day, hour to hour, and minute by minute basis is the key to understanding why staying disciplined is loving yourself. This episode is designed to show you how even the smallest of decisions can have the greatest impact on your real estate business.
Some of you might believe there is no harm in letting off the gas every now and then. You may even believe compromise is a healthy reward for consistency. Well, it’s not. It’s a recipe for mediocrity. Think about it this way: If self-love is consistently making the right choices in order to achieve your goals then why would occasionally making bad decisions be good for you? Loving yourself is being willing to do what is necessary in order to grow your business. It’s making the phone calls you need to make. It’s putting in the work even when it’s inconvenient. I understand that you may not even know where to start. Let me give you the resources to stay consistent and do even the difficult things well.
Our sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)